Thursday, February 19, 2009

PS Update & How you can help right now!

Here's the mini agenda of what was covered during the conference call tonight... THANK YOU for everyone who was able to participate in the call- you know who you are & thanks again!! :) You keep me going..
  • Event Giveaway dates at schools are set for the end of May- see below.
  • Need Fundraising event in March, fun event.. looking to have New Belgium sponsor the brews to help us raise funds.
  • Start planning the Annual Fundraiser >> tentative date so far: Sat. April 18th. We need ideas for what would be a great Annual Funder for years to come... 1st we need the details (where, what, when), then I can present them to New Belgium.. we're thinking of creating a mini tour de fat with a reception at a venue that has food and can host live music.
  • Once they have the $$ collected, we'll need to have a building event to build the bikes, another event within the 1st 2 weeks of May
  • Client would like an event strategy for years to come- any volunteers to taking this on?
  • Need PR person to help bring the press to the event giveaways & get press releases together- anyone interested? We want to get local VIPS like the mayor, and a few others to attend as well.
  • Next PS meeting will be at the Ad2 bowling event, Friday 2/27- we should have try to have some details for the March fundraiser & Annual events by next Friday 2/27.

Bike Giveaway Dates :: 4 Schools this year

Friday, May 22 - Columbian, Denver (afternoon, time tbd) 

Wednesday, May 27 - Ellis, Denver (morning, time tbd)

Friday, May 29 - Alsup, Commerce City (morning, time tbd)

Wednesday, June 3 - Rose Hill, Commerce City (morning, time tbd)


Estimated # of kids/bikes- 350 to 400, so that's $20,000 ($50 per bike & helmet)- I'm confirming this total, but uh- that's alot of money & we have 91 days until the 1st school giveaway.. we got work to do! Who's with me?! :)


What we need to make this happen are dedicated young pros who can commit to certain parts (big or small). We need to really together and recruit some young folks who are looking to also make a difference. Right now, our economy is shitty and I'm sure with all the lay offs, and no one hiring that there's young pros looking to really make something of themselves. WELL PEOPLE, NOW IS THE TIME TO ACT. I need your help. Our non-profit, Wish for Wheels, needs your help.. so we can create the best damn, eye-catching campaign that will lead to more awareness > more funds > to give more bikes to more deserving Kindergartens who would never see a new bike & helmet in their near future, esp. with this crappy economy. We can rally and do what we can w/ what we've got, which is our advertising creative smarts, expertise, and connections!! 


Below are the immediate areas where YOU can help. Contact Melanie at publicservice@ad2denver.com or call my cell 954.288.5185 if you are interested..

  • March, Event Committee: Help plan & coordinate March Fundraiser (scope of event-small). We'll need to heavily promote the April Annual event
  • April, Annual Event Committee: Help plan & coordinate Annual Fundraiser, tentatively Sat. April 18th (scope of event-big)
  • PR/Media: Need PR person to draw press/media to event giveaways listed above. Need someone to please write press releases. Someone needed to be the voice & face of the PS Committee.
  • Sponsorships: Need someone to reach out to businesses and organizations to partner for donations of all sorts. We will need a printer donor. Let us know if you got connections!
  • Creatives: Help design collateral pieces for the events
  • Non-profit Development Coordinator: someone to coordinate the volunteering for Ad2 Denver, some with expertise with fundraising and event planning. Will need to help coordinate the Bike Building Day in early-mid May.

Random thought... I wonder why college students aren't more involved with Ad2 Denver.. I feel like that this is opportunity to add REAL relevant experience to your portfolio, plus if you kick ass at this- you know that you will have mid-level advertising young pros that can vouch for you when the job opportunity presents itself plus your staying involved with peers in the industry... CALLING ALL STUDENTS & YOUNG PROS THAT WANT TO ADD TO THEIR PORTFOLIO and SKILL SET- We need your help!! 


Ok, that was a long update. I'm also looking to have meetings at least once a week to keep things moving on out. Please comment back on the blog and let me know if Wednesdays after work are good. We should rotate the meeting locations to be at Vine Street or at Nine 75.


As always, you can reach me by phone, its my preferred way of contact- 954.288.5185 or email me at publicservice@ad2denver.com


THE NEXT MEETING IS: MONDAY, MARCH 2ND >> place TBD, it may even be a conference call. There's alot of things going on now thru May, so we'll need to at least meet or have a conference call once a week to keep things moving. 


- Melanie Rose

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